Tuesday, 7 May 2013

Color Wow One-Minute Transformation Styling Cream

Color Wow One-Minute Transformation Styling Cream*

When it comes to hair care I'm always drawn to products thats create shine and feel weightless. I can't be doing with crispy, tacky or matte hair which is the main reason I avoid those powdery root boosters. My arsenal of styling products is limited, not many make the cut but every so often a stunner comes along.

Color Wow is a collection of professionally formulated products designed to disguise roots and solve issues associated with colour treated hair. The brand was developed by renowned beauty innovator Gail Federici and John Frieda. The collection includes Root Cover Up, Colour Security Shampoo & Conditioner, Brass Banned Mousse, Pop & Lock and the product I'll be talking about today: One-Minute Transformation Styling Cream.

One-Minute Transformation Styling Cream creates what I describe as controlled texture. I hate my hair to look too perfect but at the same time I don't want it to look like a complete mess. This allows me to add texture where I want it without the usual crispy almost frizzy finish. It adds shine to distressed hair, calms frizz and can be used to restyle next day hair. You can't see it at all in the hair and best of all, you can barely feel it either. I've tried it while my hair was down and straight, up in a pony tail and in a fishtail braid. It works well for all those styles. It smells good and is paraben free.

If you're like me and can't stand the look or feel of product in your hair then this might be worth looking in to. The collection is designed for coloured hair but I can't see any reason why this product wouldn't work just as good on virgin hair. I haven't tried any of the other products but have a feelin Pop & Lock will be purchased very soon. ;)

Have you tried any products from Color Wow?
What styling products do you always reach for?

Color Wow One-Minute Transformation Styling Cream £16.50 (120ml), £9 (30ml) is available from QVC and colorwowhair.com coming to victoriahealth.com and Space NK in July.

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*PR sample

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